Weekday, a Swedish brand under the H&M Group umbrella, has been making waves in the fashion scene with their lineup of hoodies that promise both style and sustainability.
These hoodies have gained significant popularity among fashion enthusiasts looking for everyday wear that doesn’t compromise on quality or aesthetics.
The brand focuses on contemporary designs while incorporating responsible materials, making their hoodies not just a fashion choice but also a statement about conscious consumption.
Key Takeaways:
Here are the essential points about Weekday hoodies that you should know before making a purchase:
- Weekday is a Swedish brand owned by the H&M Group focusing on contemporary design and sustainability
- Their hoodies feature a blend of recycled polyester and viscose with touches of recycled elastane for durability
- The Simon Scuba Zip Hoodie is their most popular model, known for its chunky fabric and perfect fit
- Prices range from $44 to $69 depending on the specific model and design
- Weekday received a score of 71-80% in the 2023 Fashion Transparency Index
- The brand aims to incorporate more sustainable materials into their collections as part of H&M Group’s commitment
- Most reviewers praise the quality-to-price ratio compared to other premium hoodie brands
- The scuba fabric used in their signature hoodies offers better structure and less wrinkling
- Weekday hoodies are known for their oversized yet flattering fit that works well for layering
- The brand is working toward net-zero emissions by 2040 as part of the H&M Group sustainability goals
- While not fully sustainable, Weekday makes conscious efforts to improve their environmental footprint
The History and Evolution of Weekday as a Brand
Weekday was established in Sweden in 2002 as a denim-focused brand that has since evolved into a full-fledged fashion label offering a wide range of contemporary clothing items.
The brand became part of the H&M Group, joining other sister brands like COS, Monki, and & Other Stories. Weekday has positioned itself as a youth-oriented label that combines street style with Scandinavian minimalism.
Their approach to fashion focuses on creating timeless pieces that can be styled in various ways rather than following fleeting trends.
The brand has grown significantly over the years, expanding beyond Scandinavia to establish a presence across Europe and gaining international recognition through online platforms.
Their evolution has been marked by a consistent design philosophy that emphasizes clean lines, functional details, and a muted color palette that has become their signature aesthetic.
This distinctive approach has helped Weekday build a loyal customer base that appreciates their balance of quality, style, and relative affordability.
The Simon Scuba Zip Hoodie: Weekday’s Most Popular Model
Among Weekday’s diverse hoodie collection, the Simon Scuba Zip Hoodie stands out as their most popular and reviewed item. This hoodie has gained a cult following for its distinctive scuba fabric that sets it apart from standard cotton hoodies.
The material is a blend of recycled polyester and viscose with a touch of recycled elastane, giving it a substantial feel and excellent structure that maintains its shape wear after wear.
The Simon Scuba Zip Hoodie features a regular fit that works well for most body types, with a silhouette that’s neither too tight nor excessively baggy. Its chunky zipper adds a contemporary design element while the hood is adequately sized without being overwhelming.
Customers particularly appreciate the weight of the fabric, which makes it suitable for transitional seasons when a light jacket might be too much but a regular hoodie might not be enough.
Available in classic colors like black, gray melange, and occasional seasonal options, this hoodie has become a staple piece in many wardrobes.
- Women's Solid Color Long Sleeve Hoodie is made with lightweight and soft material that makes you feeling well for the soft skin.
- Features：Sweatshirt for Women, Hoodies for Women, Zip Up Hoodie Women, Women's Fashion Hoodies & Sweatshirts, Long Sleeve, Jackets for Women, Relaxed Fit, Classic Solid Color Pullover Tops, Side Splits.
Last update on 2026-06-06 / Affiliate links / Images from Amazon Product Advertising API Some of the links on this website are affiliate links, which means that at no additional cost to you, I earn a commission if you click through and make a purchase. I only recommend products and services that I believe will add value to my readers. Thank you for your support!
Material Quality and Durability: How Weekday Hoodies Hold Up
The defining characteristic of Weekday hoodies is their material composition and construction quality. Unlike traditional cotton hoodies that might lose their shape after multiple washes, the scuba fabric used in Weekday hoodies maintains its structure significantly better. This fabric blend creates a smooth outer surface with minimal pilling even after extended use.
The durability of Weekday hoodies has received mixed but generally positive reviews from customers. Some users report that their hoodies still look nearly new after a year of regular wear, while others note that the thinner garments from the brand tend to show wear more quickly.
The zipper quality, often a weak point in many hoodies, has been praised for its smooth operation and durability.
The stitching is consistent and reinforced at stress points, reducing the risk of seams coming apart with regular use. While not quite in the “buy it for life” category, most users find that with proper care, Weekday hoodies offer good longevity relative to their price point.
Price Point Analysis: Value for Money in the Hoodie Market
When examining Weekday hoodies from a value perspective, they occupy an interesting middle ground in the market. Priced between $44 and $69 depending on the model, they are more expensive than fast fashion alternatives but significantly more affordable than premium hoodie brands that can easily exceed $150.
This pricing strategy positions Weekday as an accessible quality option for consumers who want something better than basic but aren’t ready to invest in luxury athleisure.
The value proposition becomes clearer when considering the material quality and design elements. The scuba fabric, while not as expensive as premium cotton or wool blends, offers superior structure and a more polished appearance than standard jersey or fleece hoodies.
Many customers feel the price is justified by the unique fabric and fit, especially when comparing the cost-per-wear over time. For budget-conscious shoppers looking to invest in pieces that will last beyond a single season, Weekday hoodies represent a reasonable compromise between affordability and quality.
Fit and Sizing: Finding Your Perfect Weekday Hoodie
Understanding the fit of Weekday hoodies is crucial for making the right purchase decision. Most models, including the popular Simon Scuba, are described as having a regular fit but tend to run slightly oversized compared to many American brands.
This relaxed silhouette is intentional, aligning with contemporary streetwear aesthetics while still maintaining a flattering shape.
The sleeves on Weekday hoodies are generously cut to allow for comfortable movement, and the body length typically hits at or just below the hip for most wearers.
Many customers recommend staying true to your usual size if you prefer the intended relaxed fit, or sizing down if you prefer a more fitted look. The brand offers sizes from XS to XL, with some models available in XXL, making them accessible to a wide range of body types.
Women often shop from both the women’s and men’s collections, with the men’s hoodies providing an intentionally oversized look that’s currently on trend. The women’s specific models like the Scarlet Oversized Scuba Zip Hoodie feature a slightly more tapered silhouette while maintaining the brand’s signature relaxed aesthetic.
Style and Design Elements: What Sets Weekday Hoodies Apart
Weekday hoodies stand out from competitors through their minimalist Scandinavian design approach combined with contemporary silhouettes. Unlike many streetwear brands that rely heavily on logos and graphics, Weekday opts for clean designs with subtle branding, if any.
This understated approach makes their hoodies versatile pieces that can be styled for various occasions and aesthetic preferences.
The design focus is placed on structural elements like the weight and drape of the fabric, the proportion of the hood, and the quality of hardware like zippers and drawstrings.
The scuba material creates a smooth, almost sculptural appearance that elevates these hoodies beyond basic loungewear.
The color palette typically consists of neutrals like black, gray, and navy, with seasonal introductions of muted tones like olive, burgundy, or dusty blue. This color strategy ensures the hoodies remain timeless rather than tied to fleeting color trends.
Sustainability Efforts: How Eco-Friendly Are Weekday Hoodies?
As part of the H&M Group, Weekday participates in the parent company’s sustainability initiatives while developing their own responsible practices. Their hoodies, particularly the scuba models, incorporate recycled polyester and viscose as part of the brand’s commitment to using more sustainable materials.
According to the Good On You directory, Weekday received a “Not Good Enough” overall sustainability rating, indicating there’s significant room for improvement.
The brand is transparent about its sustainability journey, acknowledging the challenges while setting goals for improvement. Weekday commits to the H&M Group’s target of achieving net-zero emissions by 2040 and using 100% recycled or sustainably sourced materials by 2030.
Currently, they’re working toward using 30% recycled materials by 2026. While not a leader in sustainability, Weekday represents the middle ground of brands making incremental improvements while operating within a fast fashion business model.
Popular Styling Options for Weekday Hoodies
The versatility of Weekday hoodies makes them excellent pieces for creating various looks. For a casual everyday outfit, pair a Simon Scuba Zip Hoodie in gray or black with straight-leg jeans and white sneakers for an effortless style that works for errands or casual meetups. The clean design makes it easy to layer under a leather or denim jacket when temperatures drop.
For a more elevated casual look, try wearing an unzipped Weekday hoodie over a simple t-shirt or turtleneck, paired with chinos or tailored joggers and minimal leather sneakers.
This approach creates a balanced silhouette that feels put-together while maintaining comfort. The scuba material’s structure helps the hoodie maintain its shape when worn open, creating a more polished appearance than floppier cotton alternatives.
Care and Maintenance Tips for Extending Hoodie Lifespan
To get the most value from your Weekday hoodie investment, proper care is essential. The brand recommends washing their scuba hoodies inside out in cold water on a gentle cycle to preserve the fabric’s texture and prevent unnecessary wear. Avoid using fabric softeners, which can break down the elastane component and reduce the material’s recovery properties over time.
For drying, it’s best to lay the hoodie flat rather than using a tumble dryer, as heat can cause the synthetic fibers to degrade more quickly. If you notice minor pilling on high-friction areas like under the arms, a fabric shaver can gently remove the pills without damaging the material.
Storing your hoodie on a hanger rather than folded can help maintain its shape, particularly for the scuba models that benefit from hanging to prevent creasing in the fabric.
How Weekday Hoodies Compare to Other Popular Brands
When placing Weekday hoodies in the context of the broader market, they occupy a unique position. Compared to fast fashion competitors like standard H&M lines or Zara, Weekday offers superior fabric quality and construction at a slightly higher price point.
The scuba material provides better structure and longevity than the lighter weight materials typically used by lower-priced brands.
Against premium athleticwear brands like Lululemon, whose Scuba hoodies run upwards of $120, Weekday offers a more affordable alternative with comparable style appeal, though with somewhat less technical performance features.
The fit and silhouette of Weekday hoodies align more with contemporary fashion trends rather than athletic functionality, making them better suited for everyday wear than serious workout sessions.
For consumers seeking the middle ground between disposable fast fashion and premium prices, Weekday represents an attractive quality-to-cost balance.
Where to Buy Authentic Weekday Hoodies
The best place to purchase genuine Weekday hoodies is through the brand’s official website, which offers their complete collection with regular updates for new releases.
For customers in countries where Weekday ships directly, this ensures you’re getting authentic products with proper customer service support. The official H&M Group websites sometimes carry select Weekday pieces as well.
Third-party retailers like ASOS and Urban Outfitters also stock Weekday products, often with the advantage of faster shipping or local returns in regions where the brand doesn’t have direct operations.
For US customers, these retailers can be more accessible options as Weekday’s direct shipping from Europe can involve higher costs and longer delivery times.
When purchasing from resale platforms like Grailed, Poshmark, or eBay, be careful to verify authenticity by checking construction details, tags, and seller reviews to avoid counterfeit products.
FAQs
Are Weekday hoodies true to size?
Weekday hoodies run slightly oversized for a relaxed fit. Stay with your usual size for the intended look or size down for a more fitted style.
How sustainable are Weekday products?
They use some recycled materials but received a “Not Good Enough” sustainability rating. They’re working toward better practices as part of H&M Group.
What makes the scuba fabric different from regular hoodie material?
The scuba fabric has more structure, wrinkles less, and maintains its shape better than traditional cotton blends.
How should I wash my Weekday hoodie?
Wash inside out in cold water on gentle cycle. Avoid fabric softeners and lay flat to dry instead of using a dryer.
Is Weekday a luxury brand?
No, Weekday is a contemporary mid-range brand owned by H&M Group, offering better quality than fast fashion at accessible prices.
Where are Weekday hoodies made?
Most Weekday products are manufactured in various countries across Asia and Europe under H&M Group’s supplier network.
Do Weekday hoodies shrink after washing?
When washed according to instructions, the scuba material is resistant to shrinking compared to cotton hoodies.
